Still not too late to buy your own designer Christmas Card from Ex Nihilo. Join the large number of clients using custom designed cards to share Christmas wishes with clients, whilst highlighting their professional services and products. The custom of sending Christmas cards is over a hundred years old and has become a must do for the more conscientious and customer focused commercial enterprises. Ex Nihilo can ensure your Christmas card uses themes and images that either promote your business or focus on the festive period. Get in touch with us to see how we can help you choose the right card for your business.
The Christmas card above was designed by Ex Nihilo for a London based church. We can customize cards and ensure that any logos and other essential marketing messages are included within final designs.
Here is a history of Christmas cards to get you in the festive mood:
The first Christmas card was created and sent in 1843. A man named John Calcott Horsley printed the first Christmas card for Sir Henry Cole, the friend who had given him the idea.
Sir Henry had the idea of Christmas Cards with his friend John Horsley, who was an artist. They designed the first card and sold them for 1 shilling each. (That is only 5p or 8 cents today(!), but in those days it was worth much much more.) The card had three panels. The outer two panels showed people caring for the poor and in the center panel was a family having a large Christmas dinner! Some people didn't like the card because it showed a child being given a glass of wine! About 1000 (or it might have been less!) were printed and sold. They are now very rare and cost thousands of Pounds or Dollars to buy now!
As printing methods improved, Christmas cards became much more popular and were produced in large numbers from about 1860. In 1870 the cost of sending a post card, and also Christmas cards, dropped to half a penny. This meant even more people were able to send cards.
An engraved card by the artist William Egley, who illustrated some of Charles Dickens's books, is on display in the British Museum. By the early 1900s, the custom had spread over Europe and had become especially popular in Germany.
The first cards usually had pictures of the Nativity scene on them. In late Victorian times, robins (an English bird) and snow-scenes became popular. In those times the postmen were nicknamed 'Robin Postmen' because of the red uniforms they wore. Snow-scenes were popular because they reminded people of the very bad winter that happened in the UK in 1836.
Christmas Cards appeared in the United States of America in the late 1840s, but were very expensive and most people couldn't afford them. It 1875, Louis Prang, a printer who was originally from German but who had also worked on early cards in the UK, started mass producing cards so more people could afford to buy them. Mr Prang's first cards featured flowers, plants, and children. In 1915, John C. Hall and two of his brothers created Hallmark Cards, who are still one of the biggest card makers today!
In the 1910s and 1920s, home made cards became popular. They were often unusual shapes and had things such as foil and ribbon on them. These were usually too delicate to send through the post and were given by hand.
Nowadays, cards have all sorts of pictures on them: jokes, winter pictures, Santa Claus or romantic scenes of life in past times. Charities often sell their own Christmas Cards as a way raising money at Christmas.
Charities also make money from seals or stickers used to seal the card envelopes. This custom started in Denmark in the early 1900s by a postal worker who thought it would be a good way for charities to raise money, as well as making the cards more decorative. It was a great success: over four million were sold in the first year! Soon Sweden and Norway adopted the custom and then it spread all over Europe and to America.
Source: (click here)
As with everything else, when choosing a site you should make sure you do not pay for more than you are using. This is why our site plans come with affordable tiered pricing, allowing you to grow along with your business.
For a little more than £10 per month, you can start bringing your business online with a very basic website. This will allow you to manage your site's content, have 10 e-mail addresses where customers can contact you, take advantage of social media sharing and allow them to fill a form to get in touch.
Add e-mail marketing
When you are ready to grow and target your customers with more advanced features you can seamlessly move to the next plan. This will allow you to send as many as 5000 newsletters per month, automate sales responses to loyalty campaigns and build very targeted lists with the help of the built-in customer relationship management database.
And if you think this is going to break the bank, we hope you will be happy to find out that pricing for this plan starts at just £16.05 per month.
The final step will be to bring your product catalog online. Once you are ready to do that just give us a call and we will upgrade your site to include the full e-commerce platform and events module. This plan also comes with more users and even more newsletters, to help target all those customers even better, and bring them on your online store.
You will be able to manage your products, collect payment and set up shipping in just a few simple steps.
If you are ready for this step, all it takes is to pick up the phone and dial our number. Our technicians are ready to help bring your business to the next level.
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